NASIR , Javaria; KOUSAR, Rakshanda; SHAHZADI, Sonia; NASIR, Bukhtawer; UMAR, Zaima; UMAR, Talha. Attitude and Consumer Behavior Towards Ecofriendly Products in Punjab, Pakistan: A Way Forward for Sustainable consumer behavior. Innovations in STEAM: Research & Education, [S. l.], v. 1, n. 1, 2023. DOI: 10.63793/ISRE/0004. Disponível em: https://tufsteam.com/index.php/tufsteam/article/view/5. Acesso em: 16 feb. 2026.